In a perfect world of social media your Facebook page would be embedded with raving reviews about how everyone should be hot footing it to your salon or spa. The reality is we live in a world of harsh competition, plus along with social sharing out come the keyboard warriors. These disgruntled clients, for whatever …
Category: Health and Wellness
The Ultimate Deal On Having No Experience .
You’re newly qualified in a busy salon looking nervously down at the appointment page. It’s packed full with a day of clients – for you! Or maybe you’re experienced, getting your room ready for a client, just like you’ve done a thousand times before. Only this time it’s a new treatment, one you have just …
Every Therapist Must Know About Difficult Days.
Deep breaths therapists, deep breaths! You know how it is on difficult days – clients don’t show up on time, or sometimes not at all! Staff phone in sick and your order arrives with half the products missing… Before you know it the card machine is on the blink and you find yourself double-booked with no-one …
Fast Track Delegation Skills!
I’ll preface this by saying never underestimate how much your salon or spa is going to end up meaning. As soon as you take the first step to open your business, right up until it becomes your full purpose, it’s going to make your whole world rock. Somewhere in the middle of this you will …
As An Esthetician, Who Or What Do You Want To Become?
In any career path it’s always smart to have a plan for success; a clear outlook of where you would like to be in the course of time. Who Or What Are You Going To Be? Figuring out a plan out will save you time, money and effort going down the wrong path. An interesting way …
Your Product Supplier Is Your Best Bet To Grow.
Choosing the best product range for your salon is one of the most important decisions you will have to make. Up to 50% of your earnings can come from selling your products. On quieter days your product sales literally save your salon and your bank balance! Haven’t You Heard – Your Product Supplier Is Your Best …
Charm Works, Smarm Does Not.
To My Fellow Beauticians And Beauty Therapists, You’ve heard them all before – kill them with kindness, treat her like a queen, compliment her like mad. Charm works and smarm doesn’t, so how do we enchant our clients without coming across as being insincere or even worse, big-headed ? Being smarmy is deceitful and clients …
Little Known Ways To Increase Client Retention.
Your pioneering journey to have a fully booked, bustling salon will not last forever if you don’t have returning clients. Every day you have golden opportunities to turn clients into repeats, and if you are really good at what you do these clients will also become friends. What if I told you there are some secrets to …
Salon Spa Uniforms – Traditional or Funky?
You Wear It Well! Traditionally we always saw beauticians wearing white. It represented clean freshness at beauty school we were told. The salon spa uniforms handed out were always stark with maybe a touch of colour added in the form of a logo. The students names were sometimes sewn and embroidered in somewhere on this …
Rules To Follow About Competitors In Business
Many of us can admit to have feeling threatened by our competitors at one time or another. If you haven’t, it’s coming! A new salon or spa may open just around the corner, and standing before you in bricks and mortar appears a threat to your livelihood; your competitor. You may be faced with fears …
